Nike and Adidas veterans are backing a $125M project seeking to revitalize the Portland sportswear industry
Briefly

The Made in Old Town project aims to transform Portland into a manufacturing hub for sports apparel, possibly boosting local job growth and innovation.
The project backers believe that by centralizing manufacturing capabilities, it will allow companies to bring products to market faster, enhancing their competitiveness.
The $125 million development in Old Town Portland is designed to cater to around 300 local sportswear brands, providing essential manufacturing infrastructure.
The Made in Old Town initiative represents a significant shift in apparel production focus from overseas to local resources, potentially reshaping the region’s economy.
Read at Business Insider
[
]
[
|
]