Luka Dončić appears in Overwatch 2 as the alter ego Sharpshooter 77, offering a 77 loot box giveaway, a golden basketball weapon charm stamped with his jersey number, a spray, and a player title. The event includes Stadium hero builds that let players adopt Dončić-themed personas such as "Fadeaway Fan" Cassidy, "Luka Dunkcic Lúcio, and "Hooper Trooper" Zarya. Blizzard notes Dončić is a Grandmaster ranked among the top 500 players in North America. Billboard ads will run in Dallas, Los Angeles, and at EuroBasket in Katowice, Poland. Season 18 launched and will feature a Persona 5 collaboration, and the director expressed interest in a future TV series without firm plans.
Blizzard has announced that Dončić's presence in Overwatch 2 will be represented with a 77 loot box giveaway, a golden basketball weapon charm emblazoned with his jersey number, a spray, and a player title for Sharpshooter 77. Overwatch 2 players will also be able to play with some of Dončić's different personas in special Stadium hero builds, including "Fadeaway Fan" Cassidy, "Luka Dunkcic Lúcio, and "Hooper Trooper" Zarya.
As an Overwatch 2 player, Blizzard notes that Dončić is a Grandmaster and ranked among the top 500 players in North America. "Many have seen how competitive I am on the basketball court, but you may not know that I'm just as competitive when I'm playing Overwatch," said Dončić in a statement. "I love this game, and am excited about this partnership. It's special to be in the game in a way that other players can be part of."
Blizzard's Luka Dončić promotional art for the Overwatch 2 event. As part of the event, Blizzard will be running billboard ads for Dončić's Overwatch 2 appearance in his former NBA city Dallas, and his current home in Los Angeles. Since Dončić' is also playing for the Slovenian national team at EuroBasket in Katowice, Poland, the billboards will be featured there as well.
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