"For more than 50 years, Miller Lite has championed the idea that the best moments start when you show up. Livvy is a natural extension of that belief, and together we're inspiring fans to embrace the moments and connections that turn into legendary stories."
"The centerpiece of each Miller Tea Time set is a custom-designed tea kettle, featuring a built-in beer-puncturing mechanism. Consumers can place a 12-ounce can of Miller Lite into the top of the kettle, where a special mechanism allows beer to fill the kettle and flow through the spout when pouring."
Miller Lite collaborates with Livvy Dunne to introduce the 'Legendary Moments with Livvy' campaign, encouraging fans to engage in real-life connections. The campaign features a limited-edition Miller Tea Time set, designed to enhance social gatherings. Inspired by the trend of 'spilling the tea,' the set includes a custom tea kettle that allows beer to flow through its spout. Accompanied by branded teacups and a saucer, the set will be available for purchase in limited quantities on specific dates.
Read at Bevindustry
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