"LRXD's scope of work will encompass brand positioning and the creation of an integrated multimedia campaign, including traditional advertising, digital strategies, and in-store promotions."
"Central BBQ has been recognized as the top BBQ destination in Memphis since 2005 and has gained national attention through various TV appearances and publications."
LRXD has been appointed as the lead agency for Central BBQ, which is expanding its dining concept in the Southeastern United States. The agency won a competitive pitch without a consultant. Central BBQ, founded in 2002, currently operates three restaurants and aims to enhance its brand through an integrated multimedia campaign. This campaign will focus on traditional advertising, digital presence, and events. Marketing efforts are set to launch in the Fall, emphasizing the restaurant's reputation for quality meats.
Read at Thedrum
Unable to calculate read time
Collection
[
|
...
]