Is this really the TikTok general election?
Briefly

Nigel Farage's TikTok clip mouthing Eminem's lyrics gained 8 million views, showcasing the platform's political influence and his social media team's creativity.
Labour's adeptness at using existing TikTok memes reflects their understanding of internet culture and potential for engaging with younger audiences during the general election.
Read at www.bbc.com
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