That isn't to say that there aren't enormous benefits of using automation in agency life. We've all been leveraging different software to automate processes for years. [...] For me, this can't be achieved solely through AI or automation, no matter how sophisticated the technology is becoming.
Automation has allowed agencies to find quick solutions to simple, repetitive tasks that should be completed as quickly as possible. Thanks to recent advancements in this space, automation has also allowed marketers to personalize the customer experience, learning their preferences and putting the right milestones in place to bring it to life. Getting this right creates trust at every customer touchpoint. It's something that has massively enhanced the integrated services we're able to deliver.
[
add
]
[
|
|
...
]