HBAgency is actively participating in AppTake, a significant initiative supported by the European Cybersecurity Competence Centre and the European Union. This project aims to explore and implement innovative digital solutions across multiple industries, with HBAgency focusing on improving security in digital advertising. By addressing critical challenges like invalid traffic, malvertising, and fraud prevention, HBAgency is emphasizing the importance of cross-industry collaboration to create safer advertising practices. The initiative also boosts brand trust among publishers, underlining the commitment to integrity in programmatic advertising.
HBAgency is leveraging the AppTake initiative to implement advanced security frameworks that combat critical challenges in digital advertising.
The project emphasizes cross-industry collaboration to foster safer and more transparent practices in programmatic advertising.
Collection
[
|
...
]