Google pays Apple a 36% (!) cut of the total revenue it makes from searches conducted on iPhones using Safari.
Microsoft CEO Satya Nadella testified last month that Microsoft had offered a higher rev-share for Bing, but he personally suspected Apple only pursued the offer to drive up Google's rate.
Meta launched ad-free versions of Facebook and Instagram in Europe earlier this month, meaning that people who don't consent to allow data collection for ad targeting purposes must pay. What's even weirder, though, is a glitch that's stopping advertisers from purchasing ads in the EU even if they consent to see ads.
Meta's growth rate was 11% in Q2, totaling $32 billion in ad revenue. There are many grains of salt to consider, though. ByteDance's revenue doesn't just come from TikTok, for one. The Chinese version, Douyin, is likely bigger than TikTok. Also, Meta's numbers are reported to the SEC and investors, while ByteDance's leaked revenue bears no legal weight and faces no public investor inquiry.
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