Google has announced an update to its child and teen ads policies for January 2025, aimed at enhancing transparency and ease of understanding for advertisers.
The updates are designed to help advertisers find and understand the protections implemented to safeguard minors, without any changes to enforcement policies.
Starting in January 2025, Google will consolidate multiple documents into a single policy hub named 'Ad protections for children and teens' for better clarity.
Google emphasizes that the purpose of these updates is not to alter enforcement practices, but to provide clearer guidance for advertisers regarding minor protections.
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