Dr. Pepper turns viral 'Dr. Pepper baby' jingle into an official commercial
Briefly

Dr. Pepper turns viral 'Dr. Pepper baby' jingle into an official commercial
""Dr. Pepper baby. It's good and nice. Doo. Doo. Doo,""
""CHECK YOUR DMS 🤭DOODOODOO,""
""I was blown away once it took off like that,""
""the jingle was never intended as a brand play, but part of a broader effort to build a creative career that includes songwriting and acting.""
A short jingle posted by Romeo Bingham on TikTok — “Dr. Pepper baby. It's good and nice. Doo. Doo. Doo” — went viral, generating over 42 million views, five million likes and more than 300,000 bookmarks. Multiple brands engaged in the comments, including Dr. Pepper, Indeed, Denny's and the Philadelphia Eagles. Dr. Pepper released a commercial titled "Dr. Pepper Baby (Good & Nice Jingle) by @Romeosshow." Bingham, a 25-year-old caregiver from Tacoma, Washington, said the jingle was not intended as a brand play but as part of a broader creative career in songwriting and acting. Dr. Pepper leadership said audience signals made ignoring the moment impossible.
Read at TheGrio
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