"Leo Vegas, the Swedish mobile gaming and online casino company, has stormed to victory to be crowned our latest European Creative Work of the Week. With more mobile games than any other, Leo Vegas, naturally, needs not one, but two, brand ambassadors - enter British comedian Johnny Vegas. Created by Now, the campaign looks to reaffirm Leo Vegas' position as the 'king of mobile casino' and shows both Johnny Vegas"
"and Leo Vegas fulfilling their brand ambassador duties with varying degrees of success as, despite his best efforts, Johnny finds it hard to keep up with the natural talents of Leo. To vote for next week's Creative Work of the Week check out our latest Creative Works round-up featuring BETC Corporate, Droga5, Ogilvy & Mather London and more. You can keep up to date with the latest creative, design and advertising work from across the globe visit our Creative Works homepage."
Leo Vegas, the Swedish mobile gaming and online casino company, was crowned European Creative Work of the Week. The brand emphasizes its mobile dominance by employing two brand ambassadors, including British comedian Johnny Vegas. Created by Now, the campaign reinforces Leo Vegas' claim as the 'king of mobile casino' and portrays Johnny and Leo fulfilling ambassador duties with varying success, highlighting Johnny's difficulty matching Leo's natural talents. The feature encourages voting for next week's Creative Work of the Week and points to a Creative Works round-up featuring BETC Corporate, Droga5 and Ogilvy & Mather London. The Creative Works homepage accepts submissions and provides global creative updates.
Read at The Drum
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