"Wendy's has announced a special Black Friday deal tied to the popular "6-7" meme. On Friday, Nov. 28, customers nationwide can purchase a Small Frosty treat for just 67 cents, available both in-store and through online orders at participating locations, while supplies last. The promotion is a direct nod to the "6-7" viral trend, which has recently exploded across social media and even made its way into corporate marketing strategies."
"The phrase "6-7" first gained traction in February 2025 following the release of the song "Doot Doot" by Skrilla, which prominently featured the seemingly nonsensical phrase in its lyrics. A month later in March 2025, its popularity soared after a viral video surfaced from YouTuber Cam Wilder, showed a young boy using "6-7" accompanied by a distinctive hand gesture. The meme has since been widely adopted in social media edits, notably for professional basketball players like LaMelo Ball, who happens to stand 6-foot-7."
"The meme's influence reached a new peak recently when Dictionary.com named "6-7" its Word of the Year last month. Wendy's is the latest chain to hop on the "6-7" marketing trend, but not the first. Pizza Hut offered wings for 67 cents each on Nov. 6 and 7 as part of their "6-7 menu." Meanwhile, Domino's also ran a promotion offering a large, single-topping pizza for $6.70 for online orders."
Wendy's will offer Small Frostys for 67 cents on Nov. 28, available in-store and online at participating locations while supplies last. The promotion nods to the "6-7" meme that gained traction after Skrilla's "Doot Doot" release in February 2025 and a viral March 2025 video from YouTuber Cam Wilder featuring a boy using the phrase with a hand gesture. The meme has been widely used in social media edits, linked to figures like 6-foot-7 LaMelo Ball, and was named Dictionary.com's Word of the Year. Pizza Hut and Domino's ran similar "6-7" themed promotions earlier in November.
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