The article emphasizes the crucial distinction between planning and strategy, illustrating that while planning involves resource allocation and specific actions that a company can control, strategy focuses on a broader perspective. It requires making informed choices that align with market conditions to secure competitive advantage. Misunderstanding or blending these concepts can lead organizations to misallocate resources and fail in their market positioning.
Planning is about allocating resources and setting out actions within a company's control, like opening a new plant or hiring staff.
Strategy is about making a coherent set of choices that position an organization to win in a specific market.
Collection
[
|
...
]