How Oasis changed the Manchester City brand
Briefly

The image of Noel and Liam Gallagher in the home and away Manchester City kit became one of the most definitive images of Oasis, growing in stature with each passing year.
Photographer Kevin Cummins faced resistance from NME’s editor against using the image due to Manchester City’s then status as ‘losers’, showing how music and football cultures intersected.
Oasis amplified their Manchester City support, solidifying their football fandom during an era when it was seen as unfashionable, linking the band's identity with the club.
The irony of Manchester City, who played with 'Brother' on their shirts during their struggle, mirrored the contrasts between the band's rise and the club's challenges.
Read at www.fourfourtwo.com
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