HyperFinity, based in Leeds and originally founded as Method Analytics, recently secured a seven-figure investment from UK-based VC firms and Snowflake Inc. to further its growth in decision intelligence for retail. With a unique blend of AI-driven tools and consultancy, HyperFinity aims to assist retailers in addressing challenges like rising operational costs and customer expectation shifts. The investment will be used for enhancing product development, especially in loyalty and pricing modules, ensuring that retail clients can leverage their first-party data effectively to drive meaningful commercial decisions.
HyperFinity's unique combination of decision intelligence software and consultancy support helps retailers tackle operational challenges through effective data utilization.
The seven-figure investment will enable HyperFinity to enhance its product offerings and support retailers in adapting to a demanding marketplace.
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