SNOAP, founded by Lisa Hicks, is an innovative solid soap dispenser that recently received a £50,000 investment on the BBC's Dragons' Den. The product replaces 20 plastic soap bottles with just two bar soaps, aiming to combat plastic waste from personal hygiene. Lisa, responding to the single-use plastic crisis highlighted during COVID-19, pitched the product to all five Dragons, ultimately choosing Deborah Meaden and Peter Jones as partners for their sustainability expertise. Lisa aims to use the investment to enhance marketing and drive sales, capitalizing on the Dragons' credibility.
Lisa Hicks, founder of SNOAP, created an innovative solid soap dispenser, securing a £50,000 investment from Dragons' Den to promote eco-friendly products.
The SNOAP dispenser replaces 20 plastic soap bottles with two bar soaps, addressing the urgent need for sustainability in personal hygiene.
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