Simply Business becomes first UK broker to put small business cover inside ChatGPT
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Simply Business becomes first UK broker to put small business cover inside ChatGPT
"Simply Business has switched on a dedicated app inside ChatGPT's App Directory, allowing users to generate an indicative insurance quote by providing just four details."
"The integration has been built with privacy, security, and reliability safeguards, addressing concerns from regulators regarding the use of generative AI in financial services."
"Group chief executive David Summers stated, 'In 2005, we set out to change the way small businesses purchase insurance,' emphasizing the company's commitment to evolving its capabilities."
"The app returns an indicative price in seconds, streamlining the insurance purchasing process for small business owners who often face time constraints."
Simply Business has integrated its pricing engine into ChatGPT, allowing UK small business owners to generate insurance quotes quickly. Users provide four details: trade, annual turnover, years trading, and postcode, receiving an indicative price in seconds. The app prioritizes privacy and security, addressing regulatory concerns. This launch aligns with Simply Business's strategy to enhance customer experience, following the introduction of a hyper-personalized AI advisor in the US. The initiative aims to simplify insurance purchasing for over 5.5 million small businesses in the UK.
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