Sonia Friedman stands out as a dominant force in theater production, having produced multiple successful shows in both the West End and Broadway, including several Tony-winning plays. Despite her success, Friedman expresses persistent anxiety regarding the industry's sustainability, particularly in the wake of rising production costs after the pandemic. She notes stark financial disparities, such as 350% higher costs for a recent play in New York compared to London. Her nomadic lifestyle and reluctance to settle into a permanent home underscore her concerns about the precarious nature of her profession.
For years she has expressed concern about the high costs of producing on Broadway, particularly when compared to the West End, but her concern has intensified since the pandemic.
The drive is: It could all end tomorrow. It's not necessarily a nice way to live, is it?
Sonia Friedman may just be the most prolific and powerful theater producer working today, with record-setting shows running both in the West End and on Broadway.
She has been entrusted both with prestige work by celebrated writers like Tom Stoppard and Stephen Sondheim and with stage adaptations of hugely valuable intellectual property.
Collection
[
|
...
]