The 'My London' exhibition features a pictogram competition focusing on local design language by engaging UK youth. Participants conceptualize and sketch pictograms representing London, later completed with guidance from designers. International designers learn about London’s cultural nuances, as shown by the importance of depicting Tower Bridge's gates open. Furthermore, the exhibition discusses that effective pictograms should transcend functionality, fostering deeper viewer connections. Collaboration with Japan's Digital Agency aims to advance digital transformation and improve lives by enhancing intergenerational communication while exploring graphic technologies like 3D printed and life-size pictograms.
The exhibition titled 'My London' features a pictogram making competition that emphasizes local design language through the lens of young designers from the UK.
Local students guided the international designers, highlighting the significance of depicting Tower Bridge with its gates open, demonstrating the value of lived experience in design.
According to Daikoku, a good pictogram should go beyond functionality to achieve a deeper connection with viewers, enhancing their emotional engagement.
The collaboration with the Digital Agency aims to accelerate digital transformation, improving public administration and fostering communication across generations.
Collection
[
|
...
]