The UK entertainment and media market is forecast to exceed revenues of 100 billion this year, meaning it will leapfrog Germany to take the top spot.
The booming trade comes in part thanks to the Eras tour, with figures from Barclays showing that it will boost UK consumer spending by 1 billion this year.
Tickets for the Wembley shows are already changing hands for thousands of pounds on secondary ticketing websites, highlighting the immense demand and popularity of Swift's performances.
Wembley has added additional security measures for the five shows, including a crackdown on 'Tay-gating', where fans gather outside the concert even without tickets.
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