IKEA has opened its new store on Oxford Street, London, in a significant event that attracted large crowds eager to experience its offerings. The opening was marked by a ribbon-cutting ceremony attended by key figures, including IKEAâs CEO Peter Jelkeby and London Mayor Sadiq Khan. Jelkeby emphasized the store's connection to the local community, designed with Londoners in mind. The excitement included street performances, engaging shoppers who marked the occasion. Among them was Vicky Dawson, an avid IKEA fan who completed her mission of visiting every store in the UK with this visit.
Today marks the launch of an IKEA store like no other, designed for, and by, Londoners, situated in one of the world's most recognisable shopping destinations.
Having visited every IKEA store in the UK, and many around the world, I love that each store takes a bit of the local community and represents it in its roomsets and design inspiration.
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