More than 60 years after the brand's inception in 1963, The Biba Story explores the brand's evolution and popularity during the 1960s and 1970s.
Biba was one of several brands from the 1960s, including Mary Quant, regarded as bringing fashion to a younger and wider audience and changing the landscape.
"I used to be like oh God the clothes are so awful, everything is for old ladies! You know you're suddenly making money and there's nowhere for you to go shopping." - Barbara Hulanicki
"It was just very much the right dress at the right moment, that was Barbara's philosophy, to create clothes for people to wear today." - Martin Pel
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