Wrexham announce record revenue of 26.7m after boost in US popularity
Briefly

Wrexham has reported a record revenue of £26.7 million for the period ending June 30, 2024, reflecting a 155% increase from the previous year. This surge is largely attributed to the club's rising popularity in the United States, especially following the success of the Welcome to Wrexham documentary series. Over half of the revenue came from outside Europe, primarily North America, indicating successful global outreach. Although increased costs resulted in an overall loss, commercial revenue saw significant growth, underscoring the club's expansion and appeal, particularly through international membership initiatives.
Wrexham's co-owners Ryan Reynolds and Rob McElhenney contribute to the club's 155% revenue surge, illustrating the significant impact of global visibility and unique partnerships.
Wrexham's documentary series on Disney+ serves as an invaluable marketing tool, enhancing the club's brand and enabling monetization through global exposure and unique partnerships.
Read at www.theguardian.com
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