'The pink kit was quite divisive to begin with: a lot of people were unsure of it but I think the Tottenham game has cemented it as this epic kit' Ed Sheeran talks about designing Ipswich shirt - and how it ties into his music

Ed Sheeran has played a significant role in designing the Ipswich Town third kit for the 2024/25 season, which showcases Framlingham Castle, a prominent element in his music. This design marks a continuation of Sheeran's partnership with the club following his minority stake acquisition and sponsorship of the team's tour. The kit also creatively incorporates soundwaves generated by fans' chants, blending football culture with Sheeran's musical identity. Sheeran expressed his pride in merging his hometown pride with his support for the club.

Having Framlingham Castle on an Ipswich kit is just huge for me. I can't take credit for the full design of that, there were a lot of people involved.

The shirt features soundwaves created by fans' chanting, which is a less-so subtle reference to a musician helping to design it.

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