Trump's strategy focuses on catering to disaffected men, emphasizing masculine performance and cultural signaling over policy or experience, exemplified by selecting J.D. Vance as his VP nominee.
Vance's appeal lies in his provision of youth, vigor, masculine embitterment, and white male rage, qualities seen as advantageous for Trump's campaign targeting disaffected men.
The MAGA movement embraces gender traditionalism and machismo, rejecting previous conservative ideals for a more forceful approach led by Trump, embodying 'Jacked Jesus.'
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