Biden knows he needs Gen Z. Can he find them on TikTok?
Briefly

@BidenHQ posted its first TikTok video on Super Bowl Sunday, a light-hearted Q&A of Biden answering this-or-that questions, which currently has 7.6 million views.
Since the campaign launched its TikTok account, it has gained more than 92,000 followers. That's enough to be considered a micro-influencer.
Read at www.fastcompany.com
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