This is how IKEA's shark toy Blahaj became a celebrated trans icon
Briefly

This is how IKEA's shark toy Blahaj became a celebrated trans icon
"It's a weird sense of trans solidarity. The fact that it's become a huge internet sensation for trans people gives us something to connect with others about."
"The IKEA shark toy has forged such a strong link with the LGBTQ+ community that it was even featured in an IKEA advert supporting same-sex marriage."
The Blåhaj shark plushie from IKEA has become a symbol of trans rights since 2017, originating from memes on Tumblr. These memes evolved to represent transgender individuals, spreading across social media platforms. The plushie has gained recognition as a mascot for trans rights, with IKEA even featuring it in an advertisement supporting same-sex marriage. A dedicated sub-Reddit for Blåhaj has amassed 103,000 members, continuing the tradition of sharing humorous images of the shark, reinforcing its connection to the LGBTQ+ community.
[
|
]