Erewhon, a luxury grocery chain in Los Angeles, teams with Kacey Musgraves for a limited-edition smoothie called Deeper Wellness, priced at $21, whose proceeds benefit Altadena Girls, a charity aiding teens impacted by the Eaton fire. The smoothie features an advanced blend of wellness ingredients, such as almond milk and various superfoods, reflecting the brand's focus on health and community support, similar to their previous collaboration with Hailey Bieber on a now-iconic $20 smoothie. This partnership emphasizes Erewhon's commitment to charitable endeavors and high-quality local ingredients.
Kacey Musgraves partners with Erewhon for a limited-time Deeper Wellness smoothie, priced at $21, with proceeds going to help fire-displaced teens through Altadena Girls.
This innovative smoothie blends ingredients from land and sea, showcasing Erewhon's commitment to complex, wellness-focused products while contributing to a vital community cause.
The Deeper Wellness smoothie is a social media buzz, building on Erewhon’s previous success with the Strawberry Glaze Skin Smoothie, priced at $20.
Avery Colvert started Altadena Girls to aid teens displaced by the Eaton fire, showcasing community spirit and resilience amid adversity.
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