The Los Angeles Dodgers have adopted an aggressive strategy in free agency, highlighted by notable signings including Blake Snell and Roki Sasaki, the latter making waves as part of a growing roster of Japanese stars. With Shohei Ohtani and Yoshinobu Yamamoto already on board, the Dodgers aim to strengthen their connection with Japanese fans, evidenced by a newly launched fan club exclusive to Japan. President Stan Kasten emphasizes this initiativeâs potential, drawing parallels to successful international strategies used in soccer, aiming to cultivate a global baseball fanbase.
"We've spent the last few years opening up Europe, and this is really helping us across the Pacific Rim," president and CEO Stan Kasten recently said.
"We're working on some experimental ways to add fans and fan clubs. Something that Premier League and European soccer leagues already do, amassing international fans," Kasten noted.
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