The recent series of settlements linked with claims against advertising and pharmaceutical manufacturing companies involved in the sales and marketing of opioid drugs are encouraging, demanding accountability for promoting highly addictive drugs such as OxyContin as non-addictive.
The history of the opioid crisis dates back to the 1990's when opioid prescribing began surging in response to various regulatory guidelines in medicine, combined with misinformation proliferated through advertising, concerning the safety of long-term use of opioids for chronic pain.
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