"Tally's growth, however, came from something even simpler: transparency and classic customer understanding. Not performance budgets, not a big launch - just serving people like themselves better than anyone else. Building in public: transparency as strategy Coming from the indie hacker world, the team made their revenue public from day one. What began as normal practice became both content and differentiation."
"Spinnable: day-one chaos, not day-one hype If Tally is like the wise tortoise, Spinnable is only on the opening chapter. The product launched the week of the Summit. Pedro's thesis is that future teams will combine a handful of humans with AI "colleagues" who take on full jobs. But early-stage growth isn't about the thesis. It's about surviving first contact with users. "We're 15 team members, five are human, ten aren't, because we use the product all day every day.""
Tally began by solving a simple product gap: affordable, enjoyable forms for users stuck between ugly free tools and expensive polished alternatives. The five-person bootstrapped team grew by making revenue public, keeping an open roadmap, and building directly from user feedback. Transparency and accessible founders created trust that competitors struggle to copy. Spinnable launched recently and emphasizes surviving early user contact while combining a small human team with AI "colleagues." Early-stage focus rests on living in the product, running close user channels, and prioritizing a core group of passionate users over broad but indifferent reach.
Read at The Drum
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