"On Friday, Bluesky reported that the app is now up to 40 million users, rising from the 38 million that it reported back in August. So Bluesky is still resonating with some users, despite seemingly falling out of the main race for a Twitter alternative. At one point, its similarities to Twitter seemed to establish it as the next-best thing, which seemed to be setting it up as the best alternative."
"Bluesky had been sitting on around 5 million users till August last year, before seeing an influx of interest, as users turned away from X. Between September and November last year, Bluesky added an additional 15 million users, rising to 20 million users by the end of that month. Which was a major boost in growth momentum, and the sudden interest certainly piqued the interest of investors and the broader tech community."
Bluesky reached 40 million users, up from 38 million in August. Growth accelerated last year when users left X, rising from about 5 million to 20 million between September and November. The app then added 10 million users from November 2024 to March 2025, reaching 30 million, and gained another 10 million over the following seven months to reach 40 million. Threads' Instagram link propelled it to 400 million monthly active users, while X's reported figures remained steady. Bluesky's monthly growth declined from roughly 5 million at its peak to about 1.4 million now, indicating slowed momentum.
Read at www.socialmediatoday.com
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