The design of Genie Wu proves craft and code can co-exist

"Genie Wu 's design "begins with a double take". When living between Taiwan and the United States, the designer learned that meaning is never fixed, it simply shifts and reshapes with every culture and point of view. "That habit of looking twice informs how I approach every project. I treat the world as layered, where everyday details, signs, and textures become entry points into deeper stories," says Genie."

"Merging analogue and digital techniques, Genie explores how craft and code coexist in Form Revival: When Canvas Meets Code - and it shows in their work across InDesign, Illustrator, Figma and Glyphs; they bring an artistic attitude to digital applications. For Genie, it's important that their work connects culture in a meaningful, human way, evidenced in its emotional clarity, use of space and careful formatting."

""My influences mirror my way of seeing, rooted in observation, reflection and reinterpretation. Visually, I follow a lot of designers, photographers and magazines on Instagram, always keeping my eyes on new work that pushes boundaries," says Genie. "It's become a daily habit of collecting small sparks, textures, compositions, or bits of typography that feel unexpected or alive.""

Genie Wu works between Taiwan and the United States, observing how meaning shifts across cultures and perspectives. A habit of looking twice shapes each project, treating the world as layered and using everyday signs, textures, and typography as entry points to deeper stories. The practice bridges identity, type, and narrative, merging analogue and digital techniques to explore how craft and code coexist. Work spans InDesign, Illustrator, Figma, and Glyphs, with an artistic approach to digital tools. Influences include Renaissance and Enlightenment focus on proportion and light, balancing intuition with structure while remaining open to everyday cracks where beauty appears.

Read at Itsnicethat