"The Daily Mail's coverage of the Gov.uk rebrand is not journalism; it's performance art, ignoring the substantive story behind it."
"The Gov.uk rebrand was a significant restructure requiring a comprehensive visual identity, not just 'moving a dot', despite what tabloids claim."
The article critiques the Daily Mail's sensationalist coverage of the Gov.uk rebrand, highlighting how it trivializes a significant organizational restructure by simplifying it to merely 'moving a dot'. The actual rebranding involved a comprehensive effort to create a cohesive visual identity that reflects the new department's expanded scope, which includes advanced digital integrations. The author emphasizes a predictable pattern of tabloid reporting that misrepresents the intent and value of design work while stoking reader outrage about government spending.
Read at Creative Bloq
Unable to calculate read time
Collection
[
|
...
]