Kartik Tuli embeds handmade quirks and diversions into his designs, inspired by real-life navigation. Examples include websites opening like a filing cabinet or functioning like a light switch.
Tuli's interest in imperfections in design originated from his youth in Delhi, where knockoff branded items with misspelt names and Indian embellishments intrigued him as they represented a parallel reality referencing local surroundings.
Studying at RISD expanded Tuli's design practice beyond 2D, inspiring spatially complex 3D objects alongside 'flat' work, reflecting a spirit of exploration in his personal projects.
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