FROMM.Lab's inaugural international design competition aims to encourage designers to reinterpret Arab heritage for contemporary global audiences. Under the theme 'Design for a Changing World: Bridging Cultures,' entries should focus on functional prototypes in four categories: seating, tables, storage, and lighting. The competition promotes creativity by melding traditional craftsmanship with modern sensibilities and offers mentorship for finalists, highlighting the initiative's dedication to fostering cultural dialogue and supporting emerging designers in shaping future design language.
"Design has the power to connect cultures and ideas. This competition is an opportunity for creatives to explore heritage in a contemporary context."
"FROMM.Lab is committed to cross-cultural collaboration and heritage-informed innovation, providing opportunities for new voices in design to flourish."
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