Creativity in the Big Content age: welcome to Stocksy's Curation Paradox
Briefly

Stocksy's latest report, "The Curation Paradox," discusses the challenge of originality in the age of curated imagery driven by technology and algorithms. As creatives are inundated with repetitive content, they risk losing their ability to innovate and think laterally. Genevieve Ross, Stocksy's creative director, argues that while the internet offers infinite inspiration, the current fast-paced consumption of visual media is stunting creativity. The report warns that depending too heavily on AI could replace essential human thought processes and the value of unique ideas that emerge from independent thinking.
The constant scroll flattens our attention spans and lowers our tolerance for ambiguity or complexity, leading to a decrease in lateral thinking.
When we outsource inspiration and intuition to machines, we risk hollowing out the core of the creative process and undermining important traditional approaches.
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