"2026 marks the 30th anniversary of Pokémon, which debuted on Nintendo's original Game Boy handheld back in 1996 with the Japanese launch of Pocket Monsters Red and Green."
"Pokémon is now bigger than Mickey Mouse and Star Wars combined, and exclusive merchandise for the anniversary sold out immediately."
"The 30th celebrations are no longer restricted to Japan, with more collaborations and crossovers announced, allowing fans to show their love for Pokémon."
"Pokémon FireRed and LeafGreen are enhanced remakes of the original games, now available on the Nintendo Switch and Switch 2 with modern upgrades."
In 2026, Pokémon will celebrate its 30th anniversary, originating from the 1996 launch of Pocket Monsters Red and Green on the Game Boy. The franchise has grown to surpass iconic brands like Mickey Mouse and Star Wars. Exclusive merchandise for the anniversary sold out quickly, leading to long waits on the official website. Celebrations have expanded beyond Japan, featuring collaborations with various brands. Fans can now access a range of Pokémon-themed products, including sneakers and gaming chairs, with many items selling out rapidly.
Read at WIRED
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