In 2025, Roku has streamlined its streaming player offerings, now featuring three streaming sticks and one set-top box. The lineup includes the Roku Ultra at $100, and three sticks priced between $30 and $50. The Streaming Stick Plus competes closely with the Streaming Stick 4K, as both support 4K, but the latter offers Dolby Vision and superior connectivity. The Streaming Stick Plus stands out for its smaller size and power efficiency, allowing USB-powered operation from the TV itself, making it more convenient and travel-friendly than previous models.
Roku's new Streaming Stick Plus and Stick 4K highlight their competitive edge, offering 4K quality alongside better power efficiency and a user-friendly interface.
The Streaming Stick Plus is smaller and more travel-friendly, allowing power via the TV's USB port, but remains powerful with intuitive controls and performance.
Despite being four years older, the Streaming Stick 4K offers Dolby Vision and superior Wi-Fi connectivity, making it an attractive option for high-quality viewing.
Roku's lineup has simplified, focusing on fewer models while maintaining variety in features, like advanced image quality and easy usability for streamers.
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