"undermine what was once great about Legos"
"As anyone who has ever watched a child play with old-school Legos knows, children's Lego creations already do move and make noises through the power of children's imaginations,"
"But with the release of Smart Bricks, Lego is taking play out of the hands of children and putting it into the tiny sensors of these so-called 'smart' devices."
"the freedom to create, re-create, and adapt simple blocks into endless stories powered by children's imagination"
Lego unveiled Smart Bricks at CES 2026 in Las Vegas, introducing electronic components that add sound, light and reaction to movement to classic plastic blocks. The Smart Play system will launch in March with a new Star Wars set and is described by the company as its "most revolutionary innovation" in nearly 50 years. Child-wellbeing experts warn the technology risks undermining imaginative, child-led construction and moving creative agency into sensors. An academic noted the value of freedom to create with simple blocks but also welcomed tools that integrate physical and digital interaction.
Read at www.bbc.com
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