"Jay-Z, born Shawn Carter, has long mentioned his love of luxury timepieces in his songs. You can find references to Rolex, Audemars Piguet, and Hublot throughout his decades-long music catalog. He doesn't only flash watches in his lyrics, though. The billionaire rapper, who has a $2.5 billion net worth, has amassed quite a collection of statement timepieces. The $1,075,652 Patek Philippe Grand Complication 5304-301R he wore at the 2025 Grammys was just one of them."
"Billionaire rapper Jay-Z loves luxury watches; the rarer and harder to get, the better. His collection includes timepieces from Audemars Piguet, Richard Mille, and Patek Philippe. He's even worn watches valued at $1 million to attend events like the Grammy Awards. Jay-Z, born Shawn Carter, has long mentioned his love of luxury timepieces in his songs. You can find references to Rolex, Audemars Piguet, and Hublot throughout his decades-long music catalog."
Jay-Z collects rare, high-value luxury watches from leading Swiss and bespoke brands. He frequently references watch brands such as Rolex, Audemars Piguet, Hublot, Richard Mille and Patek Philippe in his music and public image. The billionaire status and a taste for limited pieces have driven acquisitions of statement timepieces, including ultra-expensive models. A notable example is the $1,075,652 Patek Philippe Grand Complication 5304-301R worn at the 2025 Grammys. The collection emphasizes rarity, craftsmanship and visibility at high-profile events, reflecting both personal interest and cultural signaling through horological investments.
Read at Business Insider
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