"Maxhub has unveiled a series of products focusing on sustainability and ecosystem integration to position its portfolio not as merely screens, but as true unified collaboration systems. In this way, it is seeking to raise the bar in an enterprise media sector where firms are increasingly looking to deploy systems that offer broadcast-quality production capabilities but without prohibitive costs and complexity."
"In addition to new products spanning cameras, video bars, collaboration tools, consoles and digital signage, the provider of integrated commercial displays and unified communications announced further collaborations with Microsoft and NDI to create enhanced multimedia experiences in existing and potentially new audiovisual (AV) use cases through IP. Maxhub is in the midst of a European expansion strategy that started when it established an office in the Netherlands in 2022 and a product warehouse at the beginning of 2023."
"In the same year, it defined its channel strategy, and a year later, it embarked on its first partnership with Microsoft on a global level. In 2024, the company introduced a collaboration meeting board to the European market, and in 2025, it launched devices compatible with Microsoft Teams Rooms (MTR). Deployment options include traditional setups using Windows Collaboration Board AIO and Windows Bar AIO."
Maxhub repositioned its portfolio toward unified collaboration systems emphasizing sustainability and ecosystem integration. The product range now includes cameras, video bars, collaboration tools, consoles and digital signage. Partnerships with Microsoft and NDI aim to enable IP-based, broadcast-quality multimedia experiences across existing and new AV use cases. European expansion began with a Netherlands office and a product warehouse in 2022–2023, followed by a channel strategy and a global Microsoft partnership. The company introduced a collaboration meeting board in 2024 and Teams Rooms-compatible devices in 2025. Deployment options include Windows Collaboration Board AIO, Windows Bar AIO, XBar V50 Express Instal, Xcore Kit Pro+ solutions, and an MTR Collaboration Board. Four RMA centres operate in the UK, Slovakia, Italy and France, supported by local teams in about 12 countries.
Read at ComputerWeekly.com
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