OpenAI has introduced a new shopping feature for ChatGPT that offers personalized product recommendations based on user preferences. Unlike traditional shopping platforms, the listings are not paid ads, thus prioritizing user needs over commercialization. The feature efficiently categorizes products across various segments, including fashion and electronics. Users testing this feature found it helpful but noticed a lack of deeper personalization. Although effective in providing options and pricing, it sometimes falls short when it comes to direct purchasing information, leaving users dependent on follow-up queries.
ChatGPT will provide a curated list of products based on what it remembers about users' preferences and what it pulls from online reviews.
Unlike Google Shopping's sponsored links, the product listings shown in ChatGPT are not paid placements, Fry said.
The response was impressive - and a bit overwhelming. It broke down options into categories like best wireless noise-canceling headphones, best audiophile and studio headphones, and budget-friendly picks.
ChatGPT also suggested a rival to the Sony XM5 - the Bose QuietComfort Ultra.
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