"Having spent over a decade covering both, I can confidently say that this year's IFA Berlin, a showcase for home tech and innovation, felt like the best of both worlds. The halls at Messe Berlin were abuzz with all things innovation, tech, and AI, but unlike other shows I've attended, there were locals and families alike walking from booth to booth, providing invaluable real-time product feedback to companies."
"Students were bused in for the occasion to learn about the future of gaming, home appliances, tech, and even beauty and wellness. And at the heart of the convention center, the Sommergarten stage was a venue full of festival vibes, from live artist and DJ performances to podcast recording. In between all the goings-on, I searched high and low for the best home products at this year's IFA."
IFA Berlin blended traditional trade-show features with public-facing events, attracting industry professionals, locals, families, and students. Messe Berlin showcased innovation across home tech, AI, gaming, appliances, beauty, and wellness, with attendees offering real-time product feedback to exhibitors. Students attended to learn about future technologies, while the Sommergarten stage provided festival-style programming including live artists, DJs, and podcast recordings. Apartment Therapy identified standout home products awarded a 'Best in Show' seal. Because IFA is primarily a European trade show, some showcased products may take time to arrive in the U.S. market or may not be released there.
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