Bitget Kicks Off Second Year Supporting UNICEF's Game Changers Coalition, Backing Expansion into Financial Literacy and AI
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Bitget Kicks Off Second Year Supporting UNICEF's Game Changers Coalition, Backing Expansion into Financial Literacy and AI
Bitget has started its second-year partnership supporting UNICEF’s Game Changers Coalition, which has reached more than 642,000 young people, parents, and teachers across eight countries. The coalition is expanding its curriculum by adding financial literacy and AI modules, with blockchain content planned for 2026. The initiative is led by UNICEF’s Office of Innovation and brings together public and private partners to broaden access to technology education in emerging economies, with a focus on girls who represent 52% of participants. The coalition operates in Armenia, Brazil, Cambodia, India, Kazakhstan, Malaysia, Morocco, and South Africa, using community-based learning and in-person and online game hackathons. Bitget joined in June 2025 via UNICEF Luxembourg and supported awareness and participation through activations, including a Cambodia visit to meet students and educators involved in digital skills training.
"Bitget, the world's largest Universal Exchange (UEX), announced today the start of its second-year partnership in support of the UNICEF Game Changers Coalition (GCC). The coalition, which has reached over 642,000 young people, parents, and teachers across eight countries since launch, is entering a new phase of growth introducing financial literacy and AI modules into its curriculum, with blockchain content planned for 2026."
"GCC is a global initiative led by UNICEF's Office of Innovation, bringing together public and private sector partners to broaden access to technology education for young people in emerging economies, with a particular focus on girls, who make up 52% of participants to date. Operating across Armenia, Brazil, Cambodia, India, Kazakhstan, Malaysia, Morocco, and South Africa, the coalition supports young people to build practical digital skills through an innovative curriculum, community-based learning programmes, and in-person and online game hackathons."
"Bitget joined the coalition in June 2025 through its partnership with UNICEF Luxembourg, contributing to the coalition's broader mission of improving digital literacy and technology access for underserved communities. In its second year, Bitget will contribute to GCC's curriculum growth and geographic expansion. In the first year of the partnership, Bitget supported UNICEF through several activations aimed at expanding awareness and participation in technology education."
"One of the key milestones included a visit to Cambodia, where Bitget CMO, Ignacio Aguirre, met students, educators, and local partners involved in digital skills training programs. The visit highlighted how access to foundational digital education can create new pathways for employment, entrepreneurship, and participation in the digital economy, particularly for young women and students in underserved regions."
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