5 Things Influencers Can Teach Nonprofits About Strategic Partnerships
Briefly

Independence can be a double-edged sword in the nonprofit sector, sometimes hindering progress when it prevents strategic partnerships. Businesses demonstrate the advantages of collaboration, which often amplifies results. Influencer collaborations on platforms like Instagram show significant returns on investments, suggesting that nonprofits could achieve similar benefits in extending outreach. Nonprofits often wait until resources are scarce to collaborate, but proactive partnerships that leverage both organizations' strengths can yield greater impacts. Embracing collaboration with intention and clarity is essential for nonprofits aiming to enhance their effectiveness.
In the nonprofit sector, independence can hinder progress. Loss of control and concerns about reputation can make nonprofits reluctant to partner, despite the benefits of collaboration.
Collaborations in the business world are multipliers, creating results greater than their individual parts. Nonprofits should adopt a similar approach to improve their reach and outcomes.
The right collaboration can dramatically enhance nonprofit reach, paralleling business insights where brands see an average return of $4.12 for every dollar spent on influencer collaborations.
Nonprofits tend to collaborate reactively due to limited resources, but effective collaborations occur when both parties bring strength, clarity, and shared intentions to the partnership.
Read at Forbes
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