"The year was 2010. Far East Movement's "Like a G6," Katy Perry's "California Gurls," and Taio Cruz's "Dynamite" topped the Billboard charts. President Obama signed the Affordable Care Act into law, "Breaking Bad" was in its third season, and "Scott Pilgrim vs. the World" hit theatres. Can you picture it? Things were great, and most importantly, wings were cheap. A recent Reddit thread showcased Buffalo Wild Wings menu in 2010, and... outch."
"Today at a Buffalo Wild Wings location in Chicago at the time of publication, six traditional wings cost $10.49 ($1.75 per wing), 20 traditional wings cost $26.49 ($1.32 per wing), and 10 boneless wings cost $11.79 ($1.18 per wing). All of our favorite foods are bound to become more expensive over time, but our wallets are stinging a bit."
"To its credit, Buffalo Wild Wings has seemed to keep prices down more effectively than other chains. In 2024, we reported that Texas Roadhouse was raising its menu prices for the third time in under a year, passing off higher operating costs onto customers. Indeed, significantly lower prices in 2010 compared to modern costs is reflective of the current, post-pandemic recession era in which the modern foodie now lives."
In 2010, Buffalo Wild Wings sold six traditional wings for $5.29 ($0.88 per wing), 18 traditional wings for $13.49 ($0.75 per wing), and eight boneless wings for $7.79 ($0.97 per wing). By 2024, prices rose to six traditional wings for $10.49 ($1.75 per wing), 20 traditional wings for $26.49 ($1.32 per wing), and ten boneless wings for $11.79 ($1.18 per wing). The restaurant industry faced major operating-cost increases after the 2020 shutdown. Some chains implemented multiple menu-price hikes in 2024, while Buffalo Wild Wings appears to have limited increases relative to peers. Consumers now face noticeably higher everyday menu prices than in 2010.
Read at Tasting Table
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