The Vintage Fast Food Chain That Didn't Make It Past The '80s Due To Bankruptcy - Tasting Table
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The Vintage Fast Food Chain That Didn't Make It Past The '80s Due To Bankruptcy - Tasting Table
"Born in Pennsylvania in 1962, Winky's was a classic burger, fries, and milkshake joint that quickly gained traction across the state. Customers took a liking to the $0.15 hamburgers and drive-in experience; and by its peak in 1977, the chain had reached 42 locations in Pennsylvania, Ohio, and West Virginia."
"Expansion didn't come without growing pains, though. The local economy, particularly in the Pittsburgh area, experienced a downturn in the '70s primarily due to the collapse of the steel industry. On top of that, Winky's was facing strong competition from much larger national chains. After racking up debt, the company filed for Chapter 11 bankruptcy ( one of the most likely types of bankruptcy for restaurants) in 1982."
"After the 1982 bankruptcy filing, Winky's began cost-cutting and shutting down unprofitable locations. But, not long after, all of its remaining locations had officially closed their doors. After 20 short years, Winky's was no more, and just another fast food relic left in the 1900s."
Winky's launched in Pennsylvania in 1962 as a burger, fries, and milkshake drive-in offering $0.15 hamburgers and nostalgic drive-in service. The chain expanded through the 1960s and 1970s, reaching 42 locations across Pennsylvania, Ohio, and West Virginia by 1977. The Pittsburgh-area economic downturn tied to the collapsing steel industry and escalating competition from national chains strained operations. Accumulated debt led to a Chapter 11 bankruptcy filing in 1982. Cost-cutting and location closures followed, and all remaining restaurants eventually shut, ending Winky's after roughly 20 years. The brothers behind Winky's were Bernard and Harold Erenstein.
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