"I have more than a few things in common with Julia Child. For one, I love food and, more specifically, I have a fondness for French cuisine (don't we all?). I also shop at the same butcher ( Savenor's Butchery in Cambridge, Massachusetts), am a cookbook author, and have a longtime love of Scharffen Berger chocolate. The brand debuted in the late '90s, and it wouldn't be long before I'd discover it in a tiny, specialty market in Maine."
"I judged this book chocolate by its cover and, much to my delight, was right in my judgment - the chocolate was complex, rich, decadent: all the things good chocolate should be. I remember my shock when I checked the back of the label; surely this is European chocolate, I thought. And it wasn't! It was made right here in the U.S. The story goes that the company debuted at the Food & Wine Classic in Aspen in 1996."
Scharffen Berger launched in the late 1990s and gained prominence after debuting at the Food & Wine Classic in Aspen in 1996. The brand produced bars with muted, classy paper packaging that stood out in specialty markets. The chocolate delivered complex, rich, decadent flavors that contrasted with mainstream American candy bars. Early acclaim, including an endorsement from Julia Child, helped raise the brand's profile. Scharffen Berger was one of the first U.S. chocolate makers to prominently display cacao percentages on packaging, a practice that later became common across American chocolate brands.
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