"On taste, texture, and appearance (the Chip Criteria Trifecta!), we wouldn't even be able to distinguish classic Ruffles from their Simplified version in a side-by-side taste test. The resemblance was uncanny, from the crispiness, to the saltiness, and even the requisite oiliness, which led to greasy, near translucent patches much like the regular variety of chips. Likewise, this healthier snack option earns major points for its price tag too."
"Simply Chips, which have been around since 2002, don't contain any artificial flavorings or colorants, unlike many other popular store-brand potato chips. But, only one offering from the Simply line wowed us with its uncanny likeness to the classic chip upon which it's based. In Tasting Table's ranking of Frito-Lay Simply Chips flavors from worst to best, Simply Ruffles Sea Salt confidently took first place."
Frito-Lay's Simply Chips line offers simplified versions of iconic snacks with no artificial flavorings or colorants and has existed since 2002. Simply Ruffles Sea Salt closely matches Original Ruffles in taste, texture, and appearance, including crispiness, saltiness, and oiliness that produces translucent greasy patches. Simply Ruffles uses simple ingredients and non-GMO American-grown potatoes with sea salt. Price comparisons show an 8-ounce bag of Simply Ruffles Sea Salt at $3.98 (often $3.50 on sale) versus an 8.5-ounce bag of Original Ruffles at $4.18, providing a lower-cost healthier option without sacrificing flavor. Simply Ruffles earned top ranking among Simply Chips flavors.
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